Ciara Rocks The Rocky!

Gorgeous Ciara was spotted doing a bit of shopping in our GENETIC DENIM Rocky Vest in Fray.

I love how she paired it with a little summer dress, tres chic!

$182

GENETIC "ROCKY" VEST in IN STYLE

If you don't have a denim vest yet, you need one!
The perfect little add-on to any little floral dress.
Throw on some little cowboy or ankle boots and you're done!
Come in and check out our Genetic "Rocky" Denim Vest today!

Melanie Griffith in Genetic!

Melanie  Griffith and her adorable hubby Antonio Banderas were spotted on the "green" carpet for the premier of SHREK Forever After.

Mel looked super sleek in a pair of Genetic Denim James Zipper jeans in Twilight.

$195

NEW GENETIC DENIM!!!

THE JAMES IN TWILIGHT

 THE SHANE IN CINDER

 THE SHANE IN FINN

New Genetic Denim!

I'm loving the new Genetic Jeans!

We just recieved the Shane Cigarette in Ash, and it's so cute!

Just the jean I've been wanting, grey with a little distressing!

$195

GENETIC DENIM TRUNK SHOW TODAY!!!
SHOP TONS OF AMAZING STYLES FROM ONE OF OUR FAVE DENIM LINES!!!
FREE GENETIC CANDLE W/ PURCHASE (while supplies last)
GOODIES FROM DEVAN @ SHINE SALON
HOT TODDIES, APPLE CIDER, AND YUMMY TREATS FROM THE WATERFRONT SEAFOOD GRILL!

MARK YOUR CALENDAR!!!
IT'S HERE ALREADY!!!
GENETIC DENIM TRUNK SHOW IS THIS SATURDAY!!!
PRE-SALE AND HAPPY HOUR FRIDAY FROM 4-7!!!

It's All About The Genes!!!

Genetic Denim's Shaun Hurley stopped by Sway today to say hi!
And below are all the latest Celebs rockin' their Genetics!
Stay tuned because we're having a Genetic Denim Trunk Show Saturday, November 20th!

The Shane Recessive in Zinc as seen on Bar Rafaeli

The Shane Recessive Cig in Silver as seen on Sienna Milller

The Shane Recessive Cig in Finn as seen on Michelle Trachtenburg

All of these styles just arrived today, so come in and get a pair!!!

Re-Introducing Genetic Denim!!!

It's not what you wear, It's who you are, It's all in your genes.... That's the motto of Genetic Denim, a line loved by many celebs including Agyness Deyn and Sienna Miller.
And if you remember, we carried the line back in the day! And now it's back with a whole new look!

The Shane Recessive Cigarette in Zinc. Just in today! I love how thin and soft it is, and it has faux pockets in the front that add to how slimming they are!

The Davis Slouchy Cigarette (below) is super cute because it's kind of in between the Skinny and the Boyfriend. You can still get the boyfriend look, but not be super sloppy. It's chic!